BLOG
My thoughts on things—especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge
No ROI From Posting Consistently? Start These Strategies Now.
Dec 20, 2024
Continue Reading...
Â
A practitioner came to me the other day and said, “Sarah, I’ve been posting consistently to Instagram for 2 years and still see no ROI.”
Ouch.
That’s a lot of effort for no return.
She has more ...
Why 2025 is the year I'm leaning into AI
Dec 19, 2024
Continue Reading...
Â
If you had told me a year ago that I’d be helping practitioners leverage AI for copywriting and content creation by the end of 2024, I would’ve laughed. I’m just not an early adopter, and if anyone...
ABOUT
Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.
