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My thoughts on thingsā€”especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge
I know that naturopathic medicine works. I know that the world would be a better place if more people took a proactive instead of a reactive approach to their health. The problem is that most...
Nurture Content is Essential
Consistently sharing helpful and informative content on social media, blogs, and emails is an essential part of marketing. The problem is that it pays off only over...
Do you need a freebie?
Whether you call it a lead magnet or a freebie, giving away a valuable piece of content is a popular way to grow an email list.
A lead magnet could be a downloadable...
ABOUT
Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.