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Welcome to my thoughts on content trends and copywriting tips for health & wellness entrepreneurs!

The Biggest Legal Pitfalls of a Medical Blog

The benefits of maintaining a medical blog for your practice are undeniable. A blog gives you the opportunity to share your unique approach to medicine and establish yourself as an expert in your...

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4 Ways to SEO Your Medical Practice

Update September 2022: This article gives a broad overview to help you understand SEO. It does not touch on Local SEO, which can be powerful for practices with a physical location. I highly...

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The Social Media Playbook for Naturopathic Doctors

Do doctors and medical practices have a place on social media? According to a ZocDoc survey, 53% of physicians in the United States have a professional Facebook page for their medical practice.

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5 Things Every Naturopathic Doctor Needs Before Marketing Online

If you are creating content to promote your naturopathic medical practice, you need to read this article.

Content creation is pointless unless it is part of a deliberate and strategic plan.

Content...

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ABOUT

Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.

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