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My thoughts on thingsā€”especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge
Docere (to teach) is one of the foundational tenets of Naturopathic Medicine: doctor as teacher. Vendere (to sell) is not a naturopathic tenet.
It should come as no surprise, then, that my ND...
I am not even going to hold you in suspense on this one. The SEO gem of your site is…drumroll…your BLOG.
A lot of docs will try blogging here and there but never get into the swing of...
Social media networks offer a great opportunity for you to showcase your practice and share your message. Social media can also be a huge time trap. That is where social schedulers come in. Social...
ABOUT
Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.
