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My thoughts on thingsā€”especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge
“You’ve got to be authentic.”
“Just be yourself.”
“Don’t be vanilla.”
If you’re a wellness practitioner trying to grow your practice online,...
Ever feel torn between wanting to leverage AI and not wanting your content to lose its soul?
Me too.
Or at least I used to feel that way.
If you're a health and wellness practitioner on a mission...
The first question practitioners always ask me when it comes to using ChatGPT is:
"How can I write better prompts?"
The problem with this question is that it assumes there’s a...
A practitioner came to me the other day and said, “Sarah, I’ve been posting consistently to Instagram for 2 years and still see no ROI.”
Ouch.
That’s a lot of effort...
If you had told me a year ago that I’d be helping practitioners leverage AI for copywriting and content creation by the end of 2024, I would’ve laughed. I’m just not an...
ABOUT
Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.
